Volunteering as a Strategic Advantage In today’s fiercely competitive business environment, companies look for every possible advantage and the default response of most businesses is to push their employees to do more with less. However, the best companies understand that to be sustainably competitive they must create a deep bond between their brand, the employees and their customers. Fully engaged employees perform better and stay with a company longer; a PwC study revealed, “Employees most committed to their organizations put in 57 percent…
